Where and when to use free blog content?

Before we move forward, we want to make sure you don’t go down this road without knowing what’s in store for you.

First, you need to ask: what will you use free blog content for?

The answer is: definitely not for your Tier 1 pages.

If you are looking for free blog content, one of the best ways to use them is for your tier 3 pages.

Tiers, you say?

It just means that a website should typically divide all its pages into tiers.

Tier 1 pages are your top landing pages. These are your high-priority money pages expected to convert, get traffic, and rank for your target keywords.

Lower down are your Tier 2 pages. They do pretty well, and these pages should all direct their own traffic by linking to your tier 1 pages.

Finally, there are Tier 3 pages. These are the ones that get the least views but are typically more in number. These should direct their traffic by linking to Tier 2 and 1 pages.